About Us
Who We Are
About Us
Latif Rice Mill with more than 50 years of experience in Rice has grown from a small family business into a Private Limited Company. LRM are manufacturers, suppliers and exporters of rice in Pakistan.
We Bring you the finest aromatic flavored basmati rice with long and slender grains. The grains are aged for 1-2 years, so the moisture evaporates and the naturally present oil spreads throughout the grain delivering its distinct flavor.
Our aged basmati rice yields long grain rice which grows twice in length giving nice aroma and excellent taste. We are currently exporting our basmati rice to Middle east regions. Muscat and U.A.E are our biggest buyers.
''CEO Message''
When Latif Rice Mills Pvt. Ltd. was founded in the year 1969, the only idea, apart from being a corporation carrying out healthy business, was to touch the lives of people, as many as one cannot even fathom. After a span of around 5 decades, we can finally say that we have attained what our visionary leader Mr. Muhammad Shafique, once envisioned.
Stepping into the future as one of the top manufacturers/exporters in the rice industry, I want to convey to our consumers that LRM is all about products with better quality, superior taste and exquisite aroma. Every member associated with LRM puts in relentless effort to improve the service standard, ensuring our products reach new markets both domestically and on an international level.
Stepping into the future as one of the top manufacturers/exporters in the rice industry, I want to convey to our consumers that LRM is all about products with better quality, superior taste and exquisite aroma. Every member associated with LRM puts in relentless effort to improve the service standard, ensuring our products reach new markets both domestically and on an international level.
Why Work With Latif Rice Mills!
- Because we are ISO:9001:2008 , HACCP & U.S. FDA Certified Pakistan rice mill with celestial experience of rice industry.
- Latif Rice Mill has an experience stretched over 50 years, and having 50% local rice market share.
- Having a total capacity of 250 Metric Tons of milled rice per day .
- Cotecna, Eurofin, BVQI and SGS inspection for quality, quantity & weight at loading port to ensure compliance with importing country’s rules & regulation, at no extra price & no strings attached .
- Reliable, convenient & reasonable prices .
- LRM has benchmark quality assurance system. Latif Rice has its own backward-integrated contract farming for basmati rice to ensure they meet all regulatory & food safety issues on pesticides, aflatoxins, etc .
- Latif Rice has acquired enormous processing/quality/packaging assurance capabilities and an extremely competitive product & range over the years .
- LRM is able to offer even higher cost savings to private label customers .
- We have a well developed pouch & PET packaging to locally source/develop cost-effective packaging, tailor-made to the Private Label customers requirements.
- We on a continuous basis keeps updated on regulatory requirements to make sure that LRM is meeting the regulatory requirements of importing countries.
- We personally guarantee that you have never tried anything like our quality & services.